It’s amazing to think how much the movie trailer format has changed. This vintage Star Wars teaser trailer is very classic Hollywood, and makes me almost utter the cliché, “They don’t make ‘em like they used to!”.
There’s no grizzly, deep voice over artist. There’s very little music. And the whole thing is very punny (“A tale that’s light years ahead of its time”). This type of trailer seems like its trying to market an episode of The Twilight Zone rather than George Lucas’ franchise that would become the hallmark of his filmmaking career.